- Explain in detail how seasons or seasonal weather patterns impact demand for destinations.
- More people are taking cruises these days. Describe the cruise industry business and explain the reasons the experience produces very high satisfaction ratings compared to others in the travel business.
- List the key attributes of a destination city that were identified in focus groups conducted by the Canadian Tourism Commission that make them attractive to tourists. Choose a destination city in Europe that you think meets the attributes identified in the focus groups and provide examples to support your choice. (groups are labeled: “Far from the Maddening Crowd”, “Links to the Past”, Seasonal Delights”, “Spotlight on Sporting Activities”, Year-Round Playgrounds”, & “Bright Lights and City Sights”.)
- Visit Seabourn, a luxury cruise line, and watch the informational seven-minute video on the homepage. What amenities and services are provided by Seabourn to provide such a luxurious travel experience for its guests? Explain in detail.
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