Business Plan: Consumer Needs Assessment Report

Business Plan: Consumer Needs Assessment Report

Choose Walmart.
Develop a Consumer Needs Assessment Report to support your Business Plan. In 525-700
words, complete the following in your report:
Propose relevant information to be gathered on your target market consumer.
Formulate how and when the information of your target market will be collected.
Elaborate on how the target market information to be gathered aligns with the impetus for
change in your selected organization, addresses identified challenges, and aligns with strategic
management principles.

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