Name of the firm: Britannia Category of the firm: FMCG State of incorporation: Kolkata, West Bengal, India. Year of foundation: 1918 Primary & secondary SIC codes: N/A Independent auditor: BSR & Co Shares listed in: Bangalore stock exchange, national stock exchange, OTCEI, madras stock exchange, Delhi stock exchange, MCX stock exchange etc. Stock ticker symbol: BRITANNIA
1.) How do your firm’s margins correlate to those of your comparative firms? Are they high, low, or about the same? Is there anything specific about your firm, its industry, or your comparative companies or industries that would tend to explain the differences between your company’s margins and those of the other firms? Discuss. Also, how would you describe the trend in your company’s margins over the past three years?
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